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Τετάρτη 27 Ιανουαρίου 2010

Tesco launches 'Buy One, Get One Free Later' deals

 
 

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μέσω Supply Chain Analysis News στις 26/1/2010

Tesco has announced that it has launched 'Buy One, Get One Free Later' deals across a range of perishable products in a move designed to help shoppers cut down on food waste. The trial promotion will include pineapple chunks, melon, salad and lettuce initially, with shoppers being able to claim their free product on the same day or pick one up the following week.

Commenting on the initiative, Lucy Neville-Rolfe, Tesco Executive Director said: Customers really like our Buy One Get One Free deals but feedback shows smaller households sometimes can't use the free product before its use by date. Now we're giving customers the flexibility to take advantage of the great value offer by claiming their free product the following week instead. As well as giving our customers a flexible new offer, we're helping them to cut food waste.


 
 

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